Open source product analytics with complete data control
PostHog is an all-in-one open source product analytics platform that helps product teams build better products. With self-hosting options, complete data control, and a privacy-first approach, PostHog is the ideal alternative to proprietary tools.
Over 25,000 companies, including Y Combinator, Airbus, and Hasura, use PostHog for data-driven product decisions.
Fully open source, MIT license
Complete data ownership & privacy
Analytics, A/B tests, feature flags in one tool
Event tracking, funnels, cohorts
Privacy-respecting user sessions
Feature rollouts & A/B testing
Click & interaction heatmaps
Flexibility for every requirement
Managed hosting with 1M events free
Complete control over data & infrastructure
Dedicated support & custom features
Open source analytics leader
The difference from proprietary tools
Understanding open source analytics, self-hosting, and privacy-first features
Self-hosting PostHog gives you complete control over your data, ensuring it never leaves your infrastructure. This provides maximum privacy compliance, eliminates vendor lock-in, and allows unlimited customization to meet your specific requirements. Your user data stays within your security perimeter at all times.
Cost benefits become significant at scale, as self-hosting eliminates per-event pricing models. You can process unlimited events without additional costs, making it ideal for high-traffic applications. Performance is often better since data processing happens within your own infrastructure without external API calls.
Enterprise features include custom integrations, advanced security configurations, and the ability to modify the source code to fit unique business requirements. Self-hosting also ensures compliance with strict data residency requirements and internal security policies.
PostHog Cloud offers the fastest setup with managed infrastructure, automatic updates, and dedicated support. It includes 1 million events free monthly, making it ideal for startups and teams who want to focus on analytics rather than infrastructure management. All features are immediately available without setup complexity.
Self-hosting provides complete data control, unlimited scalability, and potential cost savings at high volumes. It's perfect for enterprises with strict data governance requirements, high event volumes, or specific compliance needs. You maintain full control over updates, customizations, and data processing.
We help evaluate which option best fits your needs based on data sensitivity, scale requirements, technical resources, and compliance obligations. Many organizations start with PostHog Cloud for rapid deployment and migrate to self-hosting as they scale or require enhanced data control.
PostHog Cloud implementation can be completed in 2-5 days, including SDK integration, basic event tracking, dashboard setup, and feature flag configuration. The streamlined setup process gets you collecting insights immediately with minimal technical overhead.
Self-hosted PostHog implementation typically takes 1-2 weeks, including infrastructure setup, PostHog deployment, SSL configuration, backup strategies, and security hardening. This includes comprehensive testing, team training, and integration with your existing development workflow.
Enterprise implementations with advanced features, custom integrations, multiple environments, and complex analytics requirements usually take 3-4 weeks. We ensure proper deployment architecture, data governance setup, team training, and ongoing maintenance planning for long-term success.
PostHog is designed with privacy-first principles, offering automatic PII detection and masking in session recordings, IP anonymization, and granular privacy controls. GDPR compliance features include user data deletion, consent management, and data export capabilities.
Session recordings automatically detect and mask sensitive form inputs, credit card numbers, and other personal information. You can configure custom masking rules and exclude specific pages or elements from recording. All data processing respects user consent preferences and privacy regulations.
Advanced privacy features include geographic data restrictions, custom data retention policies, and audit logging for compliance reporting. Our implementation ensures proper consent management, minimal data collection strategies, and compliance with regional privacy laws including GDPR, CCPA, and other data protection regulations.
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Built to grow with your business needs