Our scale-up news agency seeks a Web Development expert to transform our current online platform into a modern Progressive Web App (PWA) using a micro-frontend architecture. This initiative aims to enhance user engagement and streamline content delivery through cutting-edge web technologies.
Our target audience includes digital-savvy readers seeking real-time news updates and in-depth journalism, primarily on mobile and tablet devices.
Our current news portal lacks the performance and features to meet modern user expectations, leading to high bounce rates and limited engagement.
The news industry faces increasing pressure to innovate digitally to capture reader attention. Our audience values rapid information access and personalized content, making them willing to pay for enhanced digital experiences.
Failure to modernize our platform could result in decreased reader engagement, lost advertising revenue, and a competitive disadvantage in the digital news landscape.
Competitors have already adopted PWA and serverless architectures, improving user experience and engagement. Continuing with our outdated platform risks falling behind industry standards.
Our approach using micro-frontend architecture will ensure unparalleled customization and performance, setting us apart with a highly responsive and engaging news platform.
Our go-to-market strategy includes leveraging SEO, social media marketing, and collaborations with influencers to drive traffic to our revamped platform and convert visitors into loyal readers.