Our established SME in the Cruise & Marine Tourism industry seeks a skilled web development team to revamp our existing booking platform. We aim to enhance user experience and performance by integrating cutting-edge web technologies, including React, Next.js, and GraphQL. The project will involve rebuilding the front end to be fast, responsive, and visually appealing, optimizing for both desktop and mobile users.
Tech-savvy cruise enthusiasts, travel agents, and individuals who frequently book leisure travel online, seeking an efficient and engaging online booking experience.
Our current booking platform is outdated and unable to meet the dynamic needs of modern consumers, resulting in poor user engagement and lower booking conversions.
The cruise and marine tourism industry is competitive, necessitating cutting-edge digital platforms. Enhancing our platform will provide a competitive advantage, improve customer satisfaction, and drive revenue growth.
Failing to upgrade our platform could lead to lost bookings, decreased customer satisfaction, and a decline in market share as competitors leverage more advanced technologies.
Some competitors have adopted basic mobile-friendly websites or third-party booking systems, but these lack personalization and real-time interaction capabilities.
Our revamped platform will offer unmatched user experience through a combination of PWA capabilities, real-time support via WebRTC, and tailored booking experiences using micro-frontends, setting us apart from generic solutions.
Our go-to-market strategy will include targeted digital marketing campaigns, partnerships with travel agencies, and leveraging social media influencers to showcase our platform’s unique features and ease of use, ultimately driving new user sign-ups and bookings.