Our SME advertising firm is seeking a skilled web development team to overhaul our digital ad campaign platform. By leveraging modern web technologies like React, Next.js, and GraphQL, we aim to enhance user experience, streamline operations, and improve campaign performance insights. The project targets medium to large brands who demand seamless, real-time campaign management. The revamped platform will employ serverless architecture and incorporate Progressive Web App (PWA) features for superior accessibility and performance.
Digital marketing managers and campaign strategists at medium to large brands who require real-time, data-driven management of their advertising initiatives.
Our existing platform is outdated and lacks the performance and real-time data insights that our clients require to effectively manage and optimize their advertising campaigns.
Clients are ready to pay for a solution that offers real-time data insights, improved performance, and seamless integration due to the competitive advantage and increased ROI it provides.
Failing to upgrade our platform could result in lost clients, reduced revenue, and a diminished market position as competitors offer more advanced solutions.
Competitors are using similar technologies to offer more agile, real-time solutions. Currently, clients may look to competitors if we don't innovate.
Our platform will uniquely combine real-time data analytics with PWA and edge computing, offering unparalleled accessibility and performance.
Our strategy involves leveraging existing client relationships, targeted marketing campaigns, and showcasing platform capabilities through case studies and testimonials to attract new users.