Our SME tourism marketing company is seeking a skilled web development team to create a Progressive Web Application (PWA) to enhance user engagement and streamline marketing efforts. The solution should leverage modern web technologies to provide a seamless user experience across devices, improve conversion rates, and enable offline access to key content.
Our target users are travel enthusiasts and potential tourists who seek engaging and interactive digital experiences when planning their travels.
Current web offerings lack user engagement and fail to convert browsers into customers effectively. There is a need for a more interactive and seamless user experience to capture the interest of potential tourists.
The travel industry is seeing increased competition and the need for innovative solutions to stand out. Companies are ready to invest in advanced web technologies that promise higher engagement and conversion rates.
Without addressing the engagement issue, we risk losing potential customers to competitors with more advanced digital offerings, leading to decreased market share and revenue.
Current alternatives are standard static websites with limited interactive features, resulting in lower engagement and conversion rates.
Our PWA will offer unique features like offline access, push notifications, 3D tours, and live interactions, setting us apart from competitors and providing a more immersive experience.
Our go-to-market strategy includes targeted digital marketing campaigns, strategic partnerships with travel influencers, and leveraging SEO to drive organic traffic to the new platform, enhancing visibility and user acquisition.