Redesign and Optimize Interactive Digital Marketing Platform

Medium Priority
Web Development
Marketing Advertising Services
👁️18320 views
💬1109 quotes
$25k - $75k
Timeline: 8-12 weeks

We're seeking an experienced web development team to redesign our interactive digital marketing platform. Our goal is to enhance user engagement through cutting-edge web technologies, creating a seamless and dynamic user experience. This project aims to leverage Progressive Web Apps (PWAs) and serverless architecture to ensure high performance and scalability.

📋Project Details

Our SME marketing and advertising agency is focused on delivering powerful online solutions to our clients. With the evolving digital landscape, we recognize the need to revamp our interactive platform, which serves as a crucial tool for engaging clients and executing marketing campaigns. We are looking to integrate the latest web development trends, including Progressive Web Apps (PWAs) and micro-frontends, to provide a robust and engaging user experience. Our current platform, built on an outdated stack, struggles with performance issues and lacks the flexibility required to adapt to modern marketing needs. The project will involve redesigning the user interface and enhancing backend operations utilizing React and Next.js for frontend development, TypeScript for strong typing, and GraphQL for efficient data fetching. The incorporation of serverless functions will ensure scalability and cost-efficiency, while the implementation of WebRTC and Three.js will offer real-time communication and 3D visualization capabilities, respectively. The successful completion of this project will position us competitively in the market by delivering unparalleled digital marketing solutions to our clients.

Requirements

  • Extensive experience in building PWAs
  • Proven track record with serverless architecture
  • Strong skills in frontend frameworks such as React or Vue.js
  • Ability to implement real-time communication features using WebRTC
  • Experience in 3D graphics integration with Three.js

🛠️Skills Required

React
Next.js
TypeScript
GraphQL
WebRTC

📊Business Analysis

🎯Target Audience

Our target audience includes small to medium-sized businesses seeking advanced digital marketing solutions. These clients are looking for interactive tools that offer real-time analytics and engaging content delivery methods.

⚠️Problem Statement

Our current digital marketing platform is outdated and fails to meet modern standards for performance and user engagement. This limits our ability to effectively execute marketing campaigns and hinders our competitive edge in acquiring new clients.

💰Payment Readiness

There is a strong market demand for innovative marketing solutions that enhance customer engagement and drive sales. Businesses are willing to invest in cutting-edge platforms due to the competitive advantage and potential for increased revenue.

🚨Consequences

If the problem isn't addressed, we risk losing clients to competitors with more advanced solutions, potentially leading to a significant loss in revenue and market share.

🔍Market Alternatives

Currently, alternatives include conventional marketing platforms that offer basic functionalities but lack the innovative features and flexibility provided by modern web technologies. Competitors are beginning to adopt these trends, intensifying the need for our platform's update.

Unique Selling Proposition

Our redesigned platform will uniquely combine state-of-the-art web technologies such as PWAs and serverless architecture, ensuring unmatched speed, flexibility, and user engagement levels that are not currently available in competitor offerings.

📈Customer Acquisition Strategy

We plan to leverage our existing client base while targeting new businesses through strategic partnerships and digital marketing campaigns. Showcasing the capabilities of the revamped platform will be key in attracting and retaining clients.

Project Stats

Posted:July 21, 2025
Budget:$25,000 - $75,000
Timeline:8-12 weeks
Priority:Medium Priority
👁️Views:18320
💬Quotes:1109

Interested in this project?