Our startup is seeking a skilled data engineer to develop a robust real-time analytics pipeline to monitor and analyze influencer performance across various social media platforms. This project aims to improve decision-making processes by providing actionable insights using state-of-the-art data technologies.
Social media influencers, marketing agencies, and brands looking to gauge influencer reach and engagement in real-time.
Influencers and brands require precise, up-to-the-minute insights into performance metrics to make informed decisions about collaborations and marketing strategies. Current solutions do not provide the agility and real-time capabilities needed to stay competitive.
Brands and marketing agencies are keen to invest in solutions that offer real-time data insights as they provide a significant competitive advantage and lead to better resource allocation and ROI.
Without a real-time analytics solution, brands risk losing out on timely opportunities and may face decreased engagement and ROI from their influencer marketing campaigns.
Existing alternatives include manual data collection and periodic reporting tools which lack the immediacy and comprehensive integration across multiple platforms, limiting their effectiveness.
Our solution offers a unique, fully integrated approach with real-time analytics across all major social media platforms, providing unprecedented visibility into influencer performance.
We plan to leverage our existing network of influencers and brands to pilot the solution, followed by targeted marketing campaigns and partnerships with marketing agencies to expand our reach.