Real-time Audience Analytics Platform for Podcast Performance Optimization

High Priority
Data Engineering
Podcast Radio
👁️7752 views
💬441 quotes
$15k - $50k
Timeline: 8-12 weeks

Our scale-up company is seeking a data engineering expert to develop a real-time analytics platform that enhances podcast performance tracking. This project aims to leverage cutting-edge data technologies to provide actionable insights. We intend to integrate and process data streams for audience engagement, which will empower our content creators with crucial insights to optimize content delivery and improve listener retention.

📋Project Details

As a fast-growing player in the Podcast & Radio industry, we aim to harness the power of real-time data analytics to transform how our podcast content is consumed and monetized. Currently, our data is scattered across various platforms, resulting in delayed insights into listener behaviors and engagement patterns. We seek an experienced data engineer to design and implement a comprehensive data architecture that supports real-time analytics and event streaming. The project involves setting up a robust data pipeline using technologies such as Apache Kafka for real-time data ingestion and Spark for stream processing. The solution will also utilize Airflow for orchestration, dbt for data transformation, and Snowflake or BigQuery for scalable storage and querying. An important aspect of the project is to ensure data observability and integrity, enabling us to quickly identify trends and adapt content strategies accordingly. The development of this platform is crucial for enhancing our content creators' ability to make data-driven decisions and ultimately improve listener engagement and retention.

Requirements

  • Develop a real-time data analytics platform
  • Integrate event streaming capabilities
  • Ensure data observability and integrity
  • Optimize data pipeline for performance
  • Provide actionable insights for content optimization

🛠️Skills Required

Apache Kafka
Spark
Airflow
dbt
Snowflake

📊Business Analysis

🎯Target Audience

Podcast content creators and data analysts seeking to enhance content engagement and optimize audience outreach through data-driven insights.

⚠️Problem Statement

Our current data analysis process is fragmented and slow, preventing timely insights into audience engagement and content performance. It's critical to solve this issue to remain competitive in the rapidly evolving podcast industry.

💰Payment Readiness

There is a strong market willingness to pay for solutions that provide competitive advantage through improved audience engagement and content performance optimization.

🚨Consequences

Failing to address this problem could result in lost revenue, diminished listener loyalty, and a significant competitive disadvantage in the dynamic podcast industry.

🔍Market Alternatives

Current alternatives include traditional analytics tools with delayed reporting capabilities, which do not support the real-time insights necessary for dynamic content adaptation.

Unique Selling Proposition

Our platform's unique selling proposition is real-time analytics capabilities, allowing podcast creators immediate access to audience data for rapid content adjustment and strategic decision-making.

📈Customer Acquisition Strategy

Our go-to-market strategy involves targeting podcast content creators through industry partnerships, digital marketing campaigns, and leveraging our existing customer base to showcase the platform's capabilities.

Project Stats

Posted:July 21, 2025
Budget:$15,000 - $50,000
Timeline:8-12 weeks
Priority:High Priority
👁️Views:7752
💬Quotes:441

Interested in this project?