Our enterprise rail transportation company is seeking to develop a cutting-edge customer portal that enhances user experience through progressive web applications (PWAs) and micro-frontend architecture. The project aims to provide passengers with seamless access to real-time information, ticketing services, and personalized travel updates across all devices.
Passengers using rail services who seek real-time updates, seamless ticketing, and personalized travel experiences.
Passengers demand real-time, reliable access to travel information across devices, yet current offerings are fragmented and lack interactivity.
Market research shows passengers prioritize convenience and are willing to pay premiums for enhanced digital services, driven by increasing competition and the digital shift in public transportation.
Failure to address these needs could result in decreased customer satisfaction, loss of market share to more innovative competitors, and reduced revenue due to customer churn.
Current alternatives include standalone mobile apps with limited functionality and third-party platforms that do not offer the comprehensive features proposed.
Our platform's unique integration of cutting-edge web technologies provides unmatched performance, real-time data access, and a seamless user experience across all devices.
We will launch a targeted marketing campaign leveraging digital channels, partnerships with travel agencies, and on-site promotions at rail stations to drive awareness and adoption of our new portal.