Revamp our existing customer portal with a state-of-the-art Progressive Web Application (PWA) to deliver seamless user experiences across devices. Utilizing the latest web technologies, our aim is to increase customer engagement and streamline booking processes within the airlines and aviation industry.
Frequent flyers, business travelers, and leisure travelers seeking a seamless and efficient online booking and management experience.
Our current web platform is outdated and lacks the responsive and interactive capabilities expected by today's travelers, leading to decreased customer engagement and higher abandonment rates.
The airline industry is under pressure to provide superior digital customer experiences due to competitive pressures and the need to differentiate services. A robust PWA offers a competitive advantage and aligns with evolving customer expectations.
Failure to modernize our online platform could result in lost revenue due to increased bounce rates, diminished customer loyalty, and a weakened market position against tech-savvy competitors.
Current alternatives include traditional websites and basic mobile apps, which lack the interactive and offline capabilities of PWAs. Competitors employing advanced web technologies are gaining market share.
Our PWA will provide unparalleled speed and usability through cutting-edge technology, offering seamless transitions between online and offline states and unique 3D visualizations that enhance user engagement.
We will leverage targeted marketing campaigns, partnerships with travel influencers, and loyalty program incentives to drive traffic to the new platform, emphasizing the enhanced user experience and unique features.