This project aims to develop a cutting-edge e-commerce platform for hotel and accommodation enterprises, leveraging personalization and AR technologies to enhance customer experience and drive direct bookings. The platform will integrate seamlessly with existing systems, offering a headless commerce solution that supports social and subscription models, catering to the evolving needs of modern travelers.
Modern travelers seeking personalized and immersive booking experiences, frequent travelers interested in subscription models, and tech-savvy individuals valuing seamless and intuitive interactions.
Traditional booking platforms lack personalization and engagement, leading to decreased direct bookings and higher reliance on third-party sites.
The market is increasingly favoring personalized experiences that enhance customer engagement and loyalty, driving direct bookings and reducing third-party commissions.
Failure to adapt could result in continued revenue loss to third-party platforms, reduced customer retention, and diminished brand differentiation.
Current alternatives include generic booking platforms with limited personalization and engagement features, primarily relying on third-party OTAs that do not provide a unique brand experience.
Our platform differentiates by offering a fully personalized booking journey, integrating AR features for immersive exploration, and adopting subscription models for frequent guests, setting us apart from standard OTA offerings.
Our strategy involves leveraging social media influencers, targeting tech-savvy travelers through digital marketing campaigns, and building partnerships with travel bloggers to drive awareness and engagement.