We are a startup aiming to revolutionize the maritime safety equipment market through a highly personalized and efficient e-commerce platform. Our goal is to streamline the purchasing process for shipping companies by offering a wide range of products, detailed specifications, and AR try-on features for better product understanding. We are seeking experts to develop a headless commerce solution using Shopify Plus to cater to our unique business requirements.
Our target audience includes shipping companies, maritime safety officers, and procurement managers seeking reliable safety equipment for their fleets.
The procurement process for maritime safety equipment is often cumbersome, lacking personalized options and detailed product insights, which can lead to compliance risks and operational inefficiencies.
The maritime industry faces increasing regulatory pressures and compliance deadlines, making companies willing to invest in solutions that simplify and ensure the reliability of their safety equipment procurement.
Failure to address the inefficiencies in procuring maritime safety equipment can result in severe compliance issues, increased operational costs, and potential safety hazards, thereby impacting revenue and reputation.
Currently, maritime companies rely on traditional procurement methods and generic e-commerce platforms, which do not offer the specialized features required for maritime safety equipment.
Our platform offers the unique combination of AR try-on, headless commerce, and personalized experiences, specifically targeting the maritime industry’s safety needs.
Our go-to-market strategy involves targeted online advertising, partnerships with maritime associations, and showcasing at industry trade shows to attract key decision-makers.