Our scale-up company in the residential real estate sector seeks to develop an advanced e-commerce platform to streamline the buying and selling of property-related products. By leveraging cutting-edge technologies such as headless commerce and personalization, the platform aims to enhance user experience and drive sales growth. We are looking for a skilled freelancer to help us build this robust platform within a 6-10 week timeframe.
Our target users include homeowners and real estate agents looking for an efficient way to purchase and sell property-related products online. This includes both B2C and B2B segments, with a focus on digitally-savvy customers seeking customized shopping experiences.
The current real estate e-commerce landscape lacks personalized shopping experiences and modern features such as AR try-ons, leading to customer dissatisfaction and lower conversion rates. A solution is needed to address these gaps and meet evolving consumer expectations.
Customers in this industry are ready to invest in a platform that offers time-saving and personalized shopping experiences, driven by the increasing demand for convenience and the shift towards digital transactions in real estate products.
If this problem isn't addressed, we risk losing competitive advantage as consumers continue to demand more personalized and engaging shopping experiences. This could result in reduced sales and customer retention.
Currently, our competitors rely on traditional e-commerce platforms that lack personalization and AR features. While they offer standard e-commerce functionalities, they fall short in providing a modern and tailored shopping experience.
Our platform's unique selling proposition lies in its integration of advanced technologies such as AR try-ons, headless commerce architecture, and deep personalization, setting it apart from traditional e-commerce solutions in the real estate sector.
We plan to implement a comprehensive go-to-market strategy that includes digital marketing campaigns, partnerships with industry influencers, and targeted promotions to attract both individual homeowners and real estate businesses. By leveraging social media and content marketing, we aim to build a strong brand presence and drive customer acquisition.