We are seeking an experienced web development team to build a Progressive Web App (PWA) for our growing MOOC platform. This project aims to enhance student engagement and retention by delivering a seamless and interactive learning experience across all devices. Utilizing advanced web technologies such as React, TypeScript, and WebRTC, the new platform will support real-time collaboration and interactive video streaming.
Our target users are students and professionals globally seeking flexible, online learning opportunities in various disciplines. They value interactive, high-quality content accessible on any device.
Our current MOOC platform lacks the interactive and immersive features demanded by modern learners. This limitation affects student engagement and retention, hindering our growth in a competitive market.
Our target audience is willing to invest in platforms that offer superior interactive experiences and flexible learning, as these features directly impact their learning outcomes and career advancements.
Failing to address these interactive and accessibility shortcomings may result in declining student engagement, reduced subscriptions, and a loss of competitive edge against more technologically advanced rivals.
Competitors like Coursera and edX are differentiating themselves with cutting-edge features like AI-driven content recommendations and interactive simulations, which pose a significant competition threat.
Our platform's unique selling proposition lies in its comprehensive use of advanced web technologies to deliver unmatched interactivity and immersion, setting us apart from traditional online learning environments.
We will implement targeted digital marketing strategies focusing on social media and professional networks, highlighting our platform's unique capabilities and leveraging partnerships with educational institutions to drive user acquisition.