We are a startup dedicated to promoting sustainable living by providing a marketplace for eco-friendly products. We seek an experienced developer to create a state-of-the-art e-commerce platform that integrates headless commerce and personalized shopping experiences. The platform will focus on social commerce, allowing users to engage and share their sustainable lifestyle choices.
Environmentally-conscious consumers seeking eco-friendly products, ages 18-45, with a focus on sustainable living.
Consumers are increasingly seeking sustainable products but often face challenges in finding dedicated, user-friendly platforms that cater to eco-friendly shopping preferences.
The target audience is willing to pay for solutions that align with their values due to the regulatory pressure on sustainability, competitive advantage in personal branding, and potential cost savings from subscription models.
Failure to address this need results in lost revenue opportunities, diminished brand presence in the growing green market, and a competitive disadvantage as more consumers pivot to sustainability.
Currently, platforms like Amazon and Etsy offer eco-friendly options; however, they lack the focus and community engagement that specialized platforms can provide.
Our platform’s unique selling proposition lies in its dedicated eco-friendly focus, enhanced by an engaging community platform with personalized experiences and AR technology.
We plan to utilize social media marketing, partnerships with eco-influencers, and targeted ads to drive customer acquisition and nurture a community of eco-conscious shoppers.