Our scale-up company seeks a skilled web development team to create a Progressive Web App (PWA) for a sustainable food delivery service. The project aims to enhance user engagement and streamline our digital ordering process, leveraging cutting-edge web technologies to ensure a seamless experience across devices.
Our target users are eco-conscious consumers and urban professionals aged 25-45, who prioritize convenience and sustainability in their food choices.
Our existing web platform lacks engagement and modern functionality, leading to high bounce rates and low conversion. To expand our market share, we need a digital solution that aligns with current technology trends and user expectations.
There is a clear market demand for sustainable and convenient food delivery solutions, with consumers willing to pay for enhanced digital experiences that offer both ease of use and environmental benefits.
Failure to modernize our digital presence could result in lost revenue, as potential customers turn to competitors with more advanced and appealing platforms.
Current alternatives include legacy web solutions with limited interactivity and app-based models that require significant user downloads and installation, which can deter engagement.
Our PWA will offer a unique blend of sustainability-focused features, real-time interaction, and superior user experience, differentiating us in the competitive food delivery market.
Our go-to-market strategy includes a robust digital marketing campaign, partnerships with local eco-friendly businesses, and a referral program to incentivize early adopters and drive organic growth.