Design and Develop a Cutting-Edge Web Portal for PR Campaign Management

Medium Priority
Web Development
Public Relations
👁️18020 views
💬897 quotes
$5k - $25k
Timeline: 4-6 weeks

Our startup, specializing in Public Relations, seeks a skilled Web Development freelancer to design and build a robust web portal to streamline PR campaign management. This platform aims to enhance client interaction, automate routine tasks, and provide insightful analytics. We are particularly interested in utilizing modern web technologies like React, GraphQL, and serverless architecture to ensure scalability and performance.

📋Project Details

As a Public Relations startup, we recognize the need for an innovative web portal that supports the dynamic nature of PR campaigns. This project involves creating a comprehensive and user-friendly web platform where PR professionals can manage campaigns, track media engagement, and collaborate with clients in real-time. The portal should integrate features such as detailed analytics dashboards, media asset management, and automated reporting. We aim to leverage cutting-edge technologies such as Progressive Web Apps (PWAs) and Jamstack for a seamless, responsive, and secure user experience. The ideal candidate will have expertise in React and GraphQL, with the ability to implement serverless functions for backend tasks. The end goal is to provide our PR teams and clients with a centralized and efficient tool that enhances productivity and delivers high-value insights.

Requirements

  • Develop a PWA for PR campaign management
  • Integrate a real-time analytics dashboard
  • Implement serverless backend functions
  • Ensure mobile responsiveness and scalability
  • Facilitate media asset management

🛠️Skills Required

React
GraphQL
Serverless Architecture
UX/UI Design
Analytics Integration

📊Business Analysis

🎯Target Audience

Public Relations professionals, agencies, and their clients seeking efficient campaign management and enhanced media engagement insights.

⚠️Problem Statement

PR agencies struggle with disjointed tools for campaign management, leading to inefficiencies and data silos. An integrated web portal is essential for streamlined operations and informed decision-making.

💰Payment Readiness

PR agencies are ready to invest in solutions that provide competitive advantage through streamlined operations and enhanced client satisfaction, which directly impact revenue and client retention.

🚨Consequences

Without a centralized platform, PR firms risk losing clients due to ineffective campaign management and reduced operational efficiency, leading to a competitive disadvantage.

🔍Market Alternatives

Existing solutions are either too generic or lack the necessary integrations to cater specifically to PR needs. Competitors may offer partial solutions, but they often fall short in scalability and real-time capabilities.

Unique Selling Proposition

Our platform uniquely combines advanced analytics, serverless architecture, and a seamless user interface designed specifically for the PR industry, offering unmatched performance and client collaboration features.

📈Customer Acquisition Strategy

Our go-to-market strategy involves targeted outreach to PR agencies through industry-specific channels and partnerships, alongside demonstrations at PR-focused conferences and webinars to showcase the platform's unique capabilities.

Project Stats

Posted:July 21, 2025
Budget:$5,000 - $25,000
Timeline:4-6 weeks
Priority:Medium Priority
👁️Views:18020
💬Quotes:897

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