Develop a cross-platform mobile application that empowers residential and commercial customers to monitor their utility usage (electric, water, and gas) in real-time. The app will leverage IoT connectivity and AI-powered analytics to provide insights and recommendations for optimizing consumption, ultimately aiding in cost savings and environmental conservation.
Residential and commercial utility customers who are tech-savvy and interested in reducing their utility costs and environmental impact.
Utility customers currently lack the tools to easily monitor and optimize their energy, water, and gas usage in real-time, leading to inefficient usage and higher costs.
Growing regulatory pressure for environmental responsibility, coupled with the potential for significant cost savings and utility rebates, makes the market ready to invest in such solutions.
Failure to provide a user-friendly monitoring solution may result in continued resource wastage, higher utility costs for consumers, and lost opportunities for the company to enhance customer satisfaction and engagement.
Current alternatives include basic utility provider portals with limited functionalities and third-party gadget solutions that often lack integration and real-time insights.
Our app offers a unique combination of real-time monitoring, AI-driven recommendations, and AR visualizations, providing comprehensive insights and actionability unmatched by current solutions in the market.
The go-to-market strategy involves partnerships with utility providers for co-marketing opportunities, targeted digital campaigns focusing on environmentally conscious consumers, and leveraging social media influencers specializing in sustainability.