We are seeking a skilled mobile app developer to create a cross-platform application that offers augmented reality (AR) previews of our upcoming book releases. The app will use AR technology to provide engaging, interactive previews and will be integrated with our existing catalog and e-commerce platform to enhance user experience and boost sales conversions.
Tech-savvy readers who enjoy interactive content and early adopters of digital book technologies. The app targets both existing loyal customers and new users looking to discover books through innovative experiences.
Traditional book previews lack engagement, often failing to convert interest into purchases. This is critical to solve as it impacts our ability to compete in a digital-first, content-rich market.
The target audience is willing to pay for unique, interactive experiences that enhance their purchasing decisions, driven by competitive market pressures and their desire for innovative content discovery solutions.
If this problem isn’t addressed, we risk losing potential sales to competitors who are already embracing digital innovation, leading to lost revenue and market share.
Current alternatives include standard PDF previews and static content apps. Competitors are investing in similar AR technologies, but lack a comprehensive cross-platform solution with integrated e-commerce.
Our app offers a unique combination of AR technology for immersive book previews and AI-driven content recommendations, all within an integrated e-commerce platform, differentiating us from competitors.
We plan to leverage our current marketing channels, including email campaigns and social media, to promote the app. Collaborations with influencers and book reviewers will be key in expanding our reach and credibility.