Our SME in the steel and metals industry is seeking innovative solutions to enhance supply chain transparency through blockchain technology. By implementing a decentralized ledger, we aim to improve traceability, reduce fraud, and ensure authenticity for our raw materials and finished products.
Manufacturers, suppliers, logistics partners, and end customers within the steel and metals supply chain who are looking for greater transparency and assurance in product provenance.
The lack of transparency and traceability in the steel and metals supply chain leads to inefficiencies, increased risk of fraud, and challenges in verifying product authenticity, which can damage trust and business relationships.
Market readiness is driven by regulatory pressure for more sustainable and ethical sourcing practices, alongside a growing demand from customers for transparency and accountability in supply chains.
Failure to solve this problem may result in lost contracts, damaged reputation, regulatory penalties, and a competitive disadvantage as industry leaders move towards more transparent practices.
Currently, companies rely on traditional databases and manual tracking processes, which are prone to errors and fraud. Competitors are beginning to explore blockchain solutions, but integration and industry-wide adoption remain limited.
Our solution provides a fully automated, end-to-end blockchain system that ensures data integrity and transparency, setting us apart from competitors who offer partial or non-integrated solutions.
Our go-to-market strategy involves leveraging industry partnerships, showcasing case studies of improved efficiency and trust, and utilizing digital marketing campaigns to target decision-makers in the steel and metals supply chain.