Our scale-up company in the Packaging & Printing industry is seeking an experienced mobile development team to create an Augmented Reality (AR) app. This cross-platform application will leverage AR technology to allow users to visualize packaging designs in a real-world environment before production. The app aims to enhance customer engagement, streamline the design approval process, and reduce production errors, ultimately saving costs and time.
Packaging design agencies, product manufacturers, and businesses that require customized packaging solutions.
In the Packaging & Printing industry, visualizing final product designs accurately before production is often challenging, leading to potential errors and increased costs. The lack of an interactive tool for real-time visualization hampers the design approval process.
The market is ready to invest in solutions that provide a substantial competitive advantage by reducing time-to-market and improving client engagement. Companies face pressure to innovate and differentiate themselves through unique and interactive design tools.
Failure to address this issue could result in lost revenue due to rejected designs and increased production costs, as well as a competitive disadvantage in an industry increasingly driven by technological innovation.
Current alternatives include traditional 2D design mockups and physical prototypes, which are time-consuming and less effective in conveying the final product's look and feel.
Our app's unique selling proposition lies in its ability to provide a fully interactive, real-time AR experience for packaging design that integrates seamlessly with existing production workflows while offering AI-driven design enhancements.
Our go-to-market strategy includes targeting industry trade shows, digital marketing campaigns focusing on packaging design trends, and partnerships with design agencies to demonstrate the app's capabilities and benefits directly to potential clients.